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Madsen and Company is a South Jordan, Utah CPA firm specializing in proactive tax planning, accounting, bookkeeping, and payroll services for small business owners across multiple industries. With over 30 years of CPA experience and modern AI-powered tools, we help entrepreneurs reduce taxes, gain clarity, and build strong, financially secure businesses.
Below is an overview of the industries we serve, with links to more detailed for each one.
We support general contractors, subcontractors, electricians, plumbers, HVAC specialists, landscapers, and other trade professionals. Our services include payroll support, bookkeepinmg, tax reducation and S-corp optimization to reduce self-employment taxes.
We support service-based businesses such as consultants, marketers, trainers, insurance agents, designers, virtual assistants, and other professional service providers. Our services include S-corp planning, quarterly tax advisory, home-office optimization, and contractor payments.
We help real estate investors with tax planning, rental income reporting, depreciation strategy, entity structure, cost segregation coordination, 1031 exchange reporting, and long-term tax minimization. Whether you own one property or many, we help maximize your after-tax cash flow.
We serve software developers, SaaS companies, IT consultants, managed service providers, app creators, and online service businesses. We specialize in S-corp optimization, software and equipment deductions, and multi-state filings.
These industries benefit the most from our proactive tax advisory, because they share common needs:
Project-based or irregular income
S-corp optimization opportunities
Home office & vehicle deductions
Contractor-heavy workforces
Multi-state or remote workflows
Strong need for quarterly planning
High value in tax strategy and clarity
Our 30+ years of experience allow us to deliver the clarity and proactive support small businesses need to stay profitable and compliant.