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Find out how you can reduce your taxes! We'll provide 4 Ways to Stay Ahead of Tax Issues when you schedule a consultation.
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Find out how you can reduce your taxes! We'll provide 4 Ways to Stay Ahead of Tax Issues when you schedule a consultation.
Get StartedMadsen and Company is a trusted CPA firm in South Jordan, UT accounting firm providing tax preparation, proactive tax advisory, bookkeeping, and payroll services to small business owners since 1995. Founded by Steve Madsen, CPA (licensed since 1993), our firm blends 30+ years of real-world accounting experience with modern AI-powered tools to deliver faster, more accurate financial guidance.
We specialize in serving service-based businesses, construction contractors, S corporations, and real estate investors, helping them reduce taxes, increase profitability, and gain year-round financial clarity. Our mission is to provide smarter tax strategies and clearer financial direction so entrepreneurs can focus on confidently growing their businesses.
Clients choose Madsen and Company because of our proactive approach. We don’t just prepare tax returns—we plan ahead with quarterly reviews, strategic advisory, and plain-English explanations that eliminate surprise tax bills and financial stress. As a virtual-first firm, we make it easy to connect, share documents, and receive guidance from anywhere.
Guided by strong core values—Clarity, Proactivity, Partnership, Efficiency, Ethics, and Accuracy—we deliver the personalized, high-touch service that larger firms can’t match. Our unique advantage is simple: we translate complex tax law into straightforward, proactive strategies supported by modern AI efficiency.
Madsen and Company helps small business owners keep more of what they earn and build tax-efficient, financially secure futures.
Want to learn more about our services? Request a consultation or call us at 801-260-1004. We look forward to meeting you and working with you.
1. What does a virtual CPA firm do?
A virtual CPA firm provides all the same services as a traditional accounting firm — tax planning, bookkeeping, payroll, and advisory — but delivers everything online through secure client portals and video meetings.
At Madsen & Company, this means you get fast responses, digital document sharing, and year-round advisory without needing to visit our office.
2. How often should I meet with my CPA for tax planning?
Most small business owners should meet with their CPA at least three times a year — spring, mid-year, and year-end.
If you’re an S-corporation owner, contractor, real-estate investor, or fast-growing business, quarterly meetings are ideal.
We tailor meeting frequency to your business and proactively reach out when tax laws or your financials change.
3. Do you work with clients outside of South Jordan or Utah?
Yes. Because our firm is virtual-first, we serve clients across all 50 states.
Most of our clients are in the Mountain West, but many work with us remotely from outside Utah.
As long as you own a U.S. business or file U.S. taxes, we can help.
4. What industries do you specialize in?
We specialize in industries that benefit the most from proactive tax strategies, including:
We understand the deductions, entity structures, and tax rules that matter most to these fields.
5. What’s the difference between tax preparation and proactive tax planning?
Tax preparation looks backward — it reports what already happened.
Proactive tax planning looks forward — it helps you reduce taxes before the year ends, improve cash flow, and build long-term wealth using legal, IRS-approved strategies.
Our firm focuses on planning, not just filing.
6. Do you help S-corporation owners determine a reasonable salary?
Yes. Determining a “reasonable wage” is one of the most important S-corp requirements.
We help you calculate a defensible salary based on industry data, role responsibilities, and IRS guidelines — and update it as your business grows.
7. Can you help me lower my quarterly estimated taxes?
Often, yes. If you're consistently overpaying estimated taxes or getting large refunds, we analyze your income, deductions, and entity structure to fine-tune your estimated payments.
Many clients reduce unnecessary tax outflows once we optimize their plan.
8. I’m a real estate investor — can you help with depreciation and tax strategies?
Absolutely. We help real estate investors with:
9. What accounting software do you support?
We work with QuickBooks Online every day and also support QuickBooks Desktop.
As Certified ProAdvisors, we handle cleanup, setup, training, and ongoing bookkeeping help.
10. How do I get started with Madsen & Company?
It’s simple: