About Madsen and Company

Madsen and Company is a tax planning CPA firm specializing in proactive, year-round tax strategy for business owners, S-Corporation owners, and real estate investors across the United States.

We help clients make informed tax decisions before deadlines pass—when those decisions actually reduce taxes.


Why We Built a Planning-First CPA Firm

Madsen and Company was built on a simple idea: most business owners overpay taxes because planning happens too late.

Traditional accounting focuses on filing tax returns after the year ends. By that point, most opportunities to reduce taxes are already gone.

We built our firm to focus on proactive planning—helping clients make decisions during the year, not after the outcome is already locked in.

CPA meeting with clients to discuss tax planning and advisory services

Proactive Tax Planning for Business Owners

Madsen and Company works with clients who want proactive guidance instead of just tax return preparation. Our focus is on building ongoing relationships that support better financial decisions throughout the year—not just at filing time.

Steve Madsen, CPA

Steve Madsen, CPA, has been advising business owners since 1993, with over 30 years of experience in tax planning, S-Corporation strategy, and real estate tax advisory.

He founded Madsen and Company after seeing that many business owners were not receiving proactive tax guidance—only after-the-fact tax preparation.

His focus is helping clients reduce taxes through planning, not just reporting results after the year ends. He specializes in S-Corporation tax planning, business tax strategy, and real estate tax advisory.

Steve Madsen CPA founder of Madsen and Company with over 30 years of experience

His experience includes:

Steve founded Madsen and Company to provide a more proactive approach than traditional accounting firms, with a focus on clear advice and long-term tax strategy.

How We Work With Clients

Our firm works with clients who want ongoing guidance, not just tax return preparation.

We focus on planning during the year so decisions about payroll, entity structure, equipment purchases, and real estate investments can be made with tax consequences in mind.

Most accounting firms focus on filing tax returns.

The difference is not just what we do—it’s when we do it.

Our clients typically want:

  • Fewer surprises at tax time
  • Clear guidance during the year
  • Help making business decisions
  • Advice on S-corporations and entity structure
  • Tax strategies for real estate and investments

What is a tax planning CPA firm?

A tax planning CPA firm focuses on making tax decisions before deadlines pass, not just preparing returns after the year ends. Planning allows business owners to reduce taxes legally, choose the right entity structure, and avoid surprises at filing time.

What makes Madsen and Company different from a traditional CPA firm?

Madsen and Company focuses on proactive tax planning and advisory services instead of only preparing tax returns. Clients work with us throughout the year so decisions about income, expenses, entity structure, and investments can be made before tax deadlines pass.

Clients We Typically Serve

We work primarily with:

  • Business owners
  • S corporation owners
  • Real estate investors
  • Short-term rental owners
  • Professionals and consultants
  • Small business partnerships and LLCs

Our office is based in South Jordan, Utah, and we work with business owners throughout Salt Lake County, Utah County, and across the United States using a virtual-first advisory model while maintaining strong relationships with local Utah clients.

Most clients come to us after years of reactive tax filing and quickly realize how much more clarity and control proactive planning provides.

Why Clients Choose Madsen and Company

Many clients choose Madsen and Company because they are looking for a tax planning CPA firm instead of a traditional tax preparer.

We work with clients who want long-term guidance, clear answers, and tax strategies that make sense for their business or investments.

.Most clients come to us after years of reactive tax filing and quickly realize how much more clarity and control proactive planning provides.

Schedule a consultation

If you are looking for a tax planning CPA firm that provides proactive guidance instead of last-minute tax filing, schedule a consultation to discuss your situation and see if our approach is the right fit.

Frequently Asked Questions

Do you only work with business owners?

We primarily work with business owners, S corporations, and real estate investors, but we also prepare individual tax returns for clients who need planning support.

Do you work with clients outside Utah?

Yes. Many clients work with us virtually from across the United States.

Do you offer tax planning or just tax preparation?

Our firm focuses on proactive tax planning in addition to tax preparation.